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Cascada’s Promotion for their Eurovision Bid

German Eurovision 2013 Entrants Cascada launch a big PR campaign. Photograph courtesy of Vimeo

German Eurovision 2013 Entrants Cascada launch a big PR campaign. Photograph courtesy of Vimeo

Germany have launched a massive promotional campaign that will come to completion on the day of the Eurovision Grand Final, May 18th. Cascada’s official website have 1.5 million subscribers from across Europe who have all joined the following site

http://www.cascada-music.de/cas_eurovision/index.php

When you register through Facebook pr Twitter and other social networks,  you will get an instant Screen saver of Cascada emailed to you with the promise that on May 18th you will also receive an exclusive remix of Cascada’s Eurovision entry “Glorious”. This is a big undertaking from the Germans as one usually downloads or purchases the CD single of the song that includes the remix. Are they willing to sacrifice this in return for a Eurovision Win – it seems so.

 

(YouTube Video Courtesy of Eurovision)

Can this help Germany garner votes across Europe?

Author/Website Co-Founder and Editor in Chief Garrett Mulhall

Source : Eurovision Ireland

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